Nitram 60th anniversary

If you’re a farmer in the UK, there’s every chance there are bags of Nitram in your fertiliser shed. There are many reasons why it continues to be the go-to product for farmers nationwide and hitting 6 decades of production was the chance to remind everyone of its key USPs.

The product is sold through CF’s dealer network, so to help them promote the product to end users, we worked with the Sales team to create an anniversary icon and supporting, customised print collateral.

Working with CF, and this job in particular, allows us to draw on our Account Director’s farming background and eye. Alongside the print deliverables, we also supported the Sales team to source anniversary POS to further engage internal stakeholders and CF’s customers.